{"title":"The New Mom Edit","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eFor the 3am–3pm shift.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"black-silky-nursing-bra","title":"Silky Nursing Bra in Black","description":"\u003cp\u003e\u003cstrong\u003eThis one’s for the mamas.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur Founders spent a combined 3.5 yrs breastfeeding. Nothing quite cut it, so they made one.\u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIn pregnancy and postpartum, cup size fluctuates \u003cem\u003ea lot\u003c\/em\u003e, so owning 2 sizes can be helpful. We recommend going with your regular size and one size up for your fuller days. Plus with all the washing and wearing, owning 2 comes in handy - trust us.\u003c\/li\u003e\n\u003cli\u003ePreference also plays a role - if you prefer more cup coverage and a roomier band, you might consider sizing up\u003c\/li\u003e\n\u003cli\u003eWide plush elastic band for extra comfort + support\u003c\/li\u003e\n\u003cli\u003eAdjustable straps and hook \u0026amp; eye closure in the back\u003c\/li\u003e\n\u003cli\u003eWireless\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBelgian stretch nylon is buttery smooth and wispy thin\u003c\/li\u003e\n\u003cli\u003eFor the early days of breastfeeding, we recommend getting 100% cotton inserts to absorb leakage — we love the ones from TL Care!\u003c\/li\u003e\n\u003cli\u003e75% Polyamide (Nylon) 25% Elastane (Spandex)\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eCertified Safe: OEKO-TEX® STANDARD 100 #23.HCN.\u003c\/span\u003e\u003cspan\u003e86212 \u003c\/span\u003e\u003cspan\u003eby Hohenstein HTTI\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003eMachine wash warm, hang dry\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear","offers":[{"title":"0 \/ Black","offer_id":31377239736393,"sku":"NK-105-01N-0","price":65.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ Black","offer_id":31377239769161,"sku":"NK-105-01N-1","price":65.0,"currency_code":"USD","in_stock":true},{"title":"2 \/ Black","offer_id":31377239801929,"sku":"NK-105-01N-2","price":65.0,"currency_code":"USD","in_stock":true},{"title":"3 \/ Black","offer_id":31377239834697,"sku":"NK-105-01N-3","price":65.0,"currency_code":"USD","in_stock":true},{"title":"4 \/ Black","offer_id":31377239867465,"sku":"NK-105-01N-4","price":65.0,"currency_code":"USD","in_stock":true},{"title":"5 \/ Black","offer_id":40221192847537,"sku":"NK-105-01N-5","price":65.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/4866\/products\/Bra_SilkyNursing_Black_Sofia_01.jpg?v=1642621762"},{"product_id":"lilac-club-crew","title":"Club Crew in Lilac","description":"\u003cp\u003e\u003cstrong\u003eWe reconsidered a classic: the polished crew. \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eLightweight, smooth, and \u003cem\u003esuper\u003c\/em\u003e soft sweatshirt that works as well for bed as a trip to the bodega. \u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKsenia is 5'9\", dress size 2, wearing our size XS\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight Cotton \/ Modal mix with a soft and smooth hand feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eLilac is a city sky at twilight petal pinky-amethyst tone.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003eJust enough stretch to hold a shape but not so much that things feel bouncy\u003c\/li\u003e\n\u003cli\u003eRibbing at the bottom hem and cuffs\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e50% Cotton, 47% Modal, 3% Spandex\u003c\/li\u003e\n\u003cli\u003eMachine wash on delicate\/cold and tumble dry low\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear - Last Chance","offers":[{"title":"XS \/ Lilac \/ Single","offer_id":42891061657777,"sku":"NK-400-81X-0","price":100.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Lilac \/ Single","offer_id":42891061690545,"sku":"NK-400-81X-1","price":100.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Lilac \/ Single","offer_id":42891061723313,"sku":"NK-400-81X-2","price":100.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Lilac \/ Single","offer_id":42891061756081,"sku":"NK-400-81X-3","price":100.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Lilac \/ Single","offer_id":42891061788849,"sku":"NK-400-81X-4","price":100.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Lilac \/ Single","offer_id":42891061821617,"sku":"NK-400-81X-5","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/4866\/files\/Lounge_ClubCrew_Lilac_Ksenia_01.jpg?v=1705422734"},{"product_id":"lilac-club-jogger","title":"Club Jogger in Lilac","description":"\u003cstrong\u003eWe reconsidered a classic: the polished jogger.\u003c\/strong\u003e\u003cbr\u003e\n\u003cp\u003eLightweight, smooth + \u003cem\u003esuper\u003c\/em\u003e soft sweatpant that works as well for bed as a trip to the bodega. \u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKsenia is 5'9\", dress size 2, wearing our size XS\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eInseam is 25 3\/4\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight Cotton \/ Modal mix with a soft and smooth hand feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eLilac is a city sky at twilight petal pinky-amethyst tone.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eJust enough stretch to hold a shape but not so much that things feel bouncy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eAdjustable cord drawstring at the waist\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003eRibbing at the waistband and ankle cuffs\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e50% Cotton, 47% Modal, 3% Spandex\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eMachine wash on delicate\/cold and tumble dry low\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear - 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Perfect little sleep short. \u003c\/strong\u003e\u003cbr\u003eA foldover waist shortie in the most luxuriously soft, lightweight micromodal. Perfect for sleeping, cheeky for lounging.\u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse this as a guide. If you prefer a looser fit, we recommend sizing up\u003c\/li\u003e\n\u003cli\u003eFoldover 2-ply waist can be worn up at natural waist or folded low at the hip\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWispy soft micro modal stretch fabric imported from Austria\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"TypographyPresentation TypographyPresentation--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol HighlightSol--buildingBlock\"\u003eShell is a rose-tinted cherry blossom blush pink tone\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003eDrop-needle stitch creates a subtle, vertical stripe effect\u003c\/li\u003e\n\u003cli\u003eBaby overlock stitch creates a slightly wavy hem at the leg\u003c\/li\u003e\n\u003cli\u003e91% Micro Modal 9% Lycra\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eCertified Safe: OEKO-TEX® STANDARD 100 #23.HCN.\u003c\/span\u003e\u003cspan\u003e86212 \u003c\/span\u003e\u003cspan\u003eby Hohenstein HTTI\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMachine wash warm, no bleach, tumble dry low, cool iron, wear often.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear","offers":[{"title":"XS \/ Shell \/ Single","offer_id":44987468480689,"sku":"NK-108-89S3-0","price":65.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Shell \/ Single","offer_id":44987468513457,"sku":"NK-108-89S3-1","price":65.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Shell \/ Single","offer_id":44987468546225,"sku":"NK-108-89S3-2","price":65.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Shell \/ Single","offer_id":44987468578993,"sku":"NK-108-89S3-3","price":65.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Shell \/ Single","offer_id":44987468611761,"sku":"NK-108-89S3-4","price":65.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Shell \/ Single","offer_id":44987468644529,"sku":"NK-108-89S3-5","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/4866\/files\/Lounge_WhippedMiniShort_Shell_Ksenia_02.jpg?v=1745850131"},{"product_id":"black-cloud-cotton-nursing-bra","title":"Cloud Cotton Nursing Bra in Black","description":"\u003cp\u003e\u003cstrong\u003eEasy-to-use nursing bra. Cheeky cutout center.\u003c\/strong\u003e\u003cbr\u003eA stylish and extra comfortable take on the nursing bra, featuring simple-use hooks to open up the cups. Made of fine Long Staple Cotton for the softest, stretchiest, most luxurious weave.\u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse this as a guide\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eIn pregnancy and postpartum, cup size fluctuates \u003cem\u003ea lot\u003c\/em\u003e, so owning 2 sizes can be helpful. We recommend going with your regular size and one size up for your fuller days. Plus with all the washing and wearing, owning 2 comes in handy - trust us.\u003c\/li\u003e\n\u003cli\u003eAdjustable strap sliders\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e79% Cotton, 21% Elastane is breathable and flexible\u003c\/li\u003e\n\u003cli\u003eBlack is a raven deep noir tone\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eFor the early days of breastfeeding, we recommend getting 100% cotton inserts to absorb leakage — we love the ones from TL Care!\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eMachine wash warm, tumble dry low, wear often.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear","offers":[{"title":"0 \/ Black \/ Single","offer_id":45399513268401,"sku":"NK-104-01N-0","price":68.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ Black \/ Single","offer_id":45399513301169,"sku":"NK-104-01N-1","price":68.0,"currency_code":"USD","in_stock":true},{"title":"2 \/ Black \/ Single","offer_id":45399513333937,"sku":"NK-104-01N-2","price":68.0,"currency_code":"USD","in_stock":true},{"title":"3 \/ Black \/ Single","offer_id":45399513366705,"sku":"NK-104-01N-3","price":68.0,"currency_code":"USD","in_stock":true},{"title":"4 \/ Black \/ Single","offer_id":45399513399473,"sku":"NK-104-01N-4","price":68.0,"currency_code":"USD","in_stock":true},{"title":"5 \/ Black \/ Single","offer_id":45399513432241,"sku":"NK-104-01N-5","price":68.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/4866\/files\/Bras_CottonCutoutNursingBra_Black_Alyssa_04.jpg?v=1751480189"},{"product_id":"white-cloud-cotton-nursing-bra","title":"Cloud Cotton Nursing Bra in White","description":"\u003cp\u003e\u003cstrong\u003eEasy-to-use nursing bra. Cheeky cutout center.\u003c\/strong\u003e\u003cbr\u003eA stylish and extra comfortable take on the nursing bra, featuring simple-use hooks to open up the cups. Made of fine Long Staple Cotton for the softest, stretchiest, most luxurious weave.\u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse this as a guide\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eIn pregnancy and postpartum, cup size fluctuates \u003cem\u003ea lot\u003c\/em\u003e, so owning 2 sizes can be helpful. We recommend going with your regular size and one size up for your fuller days. Plus with all the washing and wearing, owning 2 comes in handy - trust us.\u003c\/li\u003e\n\u003cli\u003eAdjustable strap sliders\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*FABRIC*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e79% Cotton, 21% Elastane is breathable and flexible\u003c\/li\u003e\n\u003cli\u003eWhite is a classic milky marble freshly-fallen-snow tone\u003c\/li\u003e\n\u003cli\u003eFor the early days of breastfeeding, we recommend getting 100% cotton inserts to absorb leakage — we love the ones from TL Care!\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eMachine wash warm, tumble dry low, wear often.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Negative Underwear","offers":[{"title":"0 \/ White \/ Single","offer_id":45399513465009,"sku":"NK-104-02N-0","price":68.0,"currency_code":"USD","in_stock":true},{"title":"1 \/ White \/ Single","offer_id":45399513497777,"sku":"NK-104-02N-1","price":68.0,"currency_code":"USD","in_stock":true},{"title":"2 \/ White \/ Single","offer_id":45399513530545,"sku":"NK-104-02N-2","price":68.0,"currency_code":"USD","in_stock":true},{"title":"3 \/ White \/ Single","offer_id":45399513563313,"sku":"NK-104-02N-3","price":68.0,"currency_code":"USD","in_stock":true},{"title":"4 \/ White \/ Single","offer_id":45399513596081,"sku":"NK-104-02N-4","price":68.0,"currency_code":"USD","in_stock":false},{"title":"5 \/ White \/ Single","offer_id":45399513661617,"sku":"NK-104-02N-5","price":68.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0221\/4866\/files\/Bras_CottonCutoutNursingBra_White_Santana_01.jpg?v=1751476437"},{"product_id":"peach-silky-nursing-bra","title":"Silky Nursing Bra in Peach","description":"\u003cp\u003e\u003cstrong\u003eThis one’s for the mamas.\u003c\/strong\u003e\u003cbr\u003eOur Founders spent a combined 3.5 yrs breastfeeding. 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Perfect little sleep short. \u003c\/strong\u003e\u003cbr\u003eA foldover waist shortie in the most luxuriously soft, lightweight micromodal. Perfect for sleeping, cheeky for lounging.\u003c\/p\u003e\n\u003cp\u003e*411*\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse this as a guide. 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